Join our Google Trends community call [together with Trisolute]
Joined by Louisa Frahm, catch our discussion on Google Trends in partnership with Trisolute News Dashboard!
Hello, WTF is SEO? community!
Mark your calendars! We are thrilled to invite you to our next community call discussion hosted by your pals, Jessie and Shelby from WTF is SEO?, in partnership with Trisolute News Dashboard!
We’re diving into Google Trends, with special guest Louisa Frahm, SEO Director for ESPN!
We’ll discuss into how to turn Google Trends data into content ideas. Louisa will share her expert insights on maximizing the platform for content strategy and topic ideation.
Louisa will highlight practical ways to use Google Trends, Google News, Google Autocomplete, and People Also Ask to uncover fresh and relevant story ideas. She’ll share insider tips for interpreting rising and related queries to capitalize on breaking news, tentpole events, and seasonal search patterns.
If you’ve ever wondered how to go beyond the basics with Google Trends, this community call is your chance to learn from one of the best — and most generous — news SEOs working today.
Join Jessie Willms and Shelby Blackley from WTF is SEO?, Lousia Frahm and Joy Johnston from Trisolute for a helpful hour-long community call.
Attendees are encouraged to bring questions.
Here are the details for the panel:
Date: November 19, 2025
Time: 11 a.m ET / 4 p.m. GMT
Host Time Zone: Eastern - New York/Toronto
How to join us on Google Meet:
Video call link: https://meet.google.com/tsy-tqmd-jdg
Please note: By joining this call, you agree to abide by our WTF is SEO? community guidelines. Failure to respect our guidelines will result in your removal from the community call, at the discretion of WTF is SEO?.
ALSO!
We’re thrilled to partner with Trisolute News Dashboard, a widely used tool in the news SEO community, for this panel!
The Trisolute News Dashboard is THE best-in-class, award-winning news SEO tool serving online news publishers since 2012. We demystify the news SEO universe and increase publishers’ visibility with near-real-time data and actionable insights while helping to build search authority on Google News, SERPs and Discover.
Please note: By attending this event, you agree to make your name available to Trisolute.
Please reply directly to this email if you have any questions.
Your pals in news SEO,
Jessie and Shelby
Recommended reading before the panel
Have something you’d like us to discuss? Send us a note on Twitter (Jessie or Shelby) or to our email: seoforjournalism@gmail.com.
Written by Jessie Willms and Shelby Blackley